Sellers Top Mistakes

No matter which industry you belong to or what your product, service or skill set is, every sales person makes mistakes. Selling skills are acquired with time, by being in the real market. Here are certain mistakes that just about any seller makes and how they can be avoided:

Do not Over Sell Your Product
If you have a nonstop sales pitch, trust me you are going to lose your customers attention. Also, be honest about your product; no one likes being lied to, particularly if someone is about to spend money based on the facts that your provide. This also helps maintain the reputation of your product or service.

Be Confident
Most sellers make a major blunder by exhibiting little self-confidence. The more confidence that sellers have the better it is for acquiring sales. Your confidence would definitely boost the perception of your product or service in the minds of your potential customers. Lack of self-confidence only puts off customers.

Not Knowing Your Product Inside Out – Do not Blurt Out “I Don’t Know”
Just knowing the basics of their product is a mistake made by numerous sellers out there. Apart from the basics, you should also know about the application benefits as well as the related features of your product. Blabbing nonstop, irrelevant details about your service will only drive the potential customer to your competitor. Another very common mistake that sellers make is saying “I don’t know”. If there is something that you do not have any information about, simply tell your customer that you do not know about it at the moment, but you will surely find out. This would help increase your knowledge base and would also augment your customer’s observation of your expertise.

Think You Know Everything about your Competitor? Think Again!
All sales persons as well as business owners must recognize this mistake. If you want to sell your product, you need to offer something that your competitor does not have. For this you need to research your competitors and find out everything about them, their strengths, selling habits, prices etc.

Do You Listen to Your Customers?
Most of the sellers pay no attention to what the customer is saying and continue with their chatter. This is extremely wrong. If the customer feels that s/he is not being heard out, obviously they will move away. Do not keep praising your product, listen to your customers needs as well so you may fulfill them and gain their trust.

Wasting Precious Selling Time
A major mistake that sellers make is to waste their time at work on irrelevant activities. This includes filing, chatting up with colleagues, sitting in meetings
that last for hours, typing etc. The average time that a seller has to face customers and make sales is about eight hours. It is extremely important for them to utilize their time efficiently and not engage in any activity that would waste their selling time.

Trying to avoid the abovementioned mistakes would help just about any seller harness their selling skills and acquire their career goals.